SPT111
TODAY:
-The SBJ article presentations started. Libby, Carolyn, & Dan discussed an article about NASCAR's attempts to attract Hispanic viewers.
-After the presentation we began a discussion of Chapter 6. We talked about how sport management & marketing agencies got their start, & what kinds of services they offer.
HOMEWORK:
-Read, "Waiting & Worrying, But Still Selling," on the cover of the 2/23-3/1 edition for the presentation by Lauren, Alex, & Ryan.
-Chapter 6 discussion questions:
1) What are IMG's 4 core businesses & explain each?
2) What are the challenges facing sport management & marketing agancies & explain each?
Tuesday, March 3, 2009
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