Wednesday, September 22, 2010

WEDNESDAY 9/22

IC212
TODAY:
-Exam #1.

HOMEWORK:
-Have Drucker Chapter 3 read & the following Discussion Questions answered:
1) Why does Starbucks exemplify what Drucker considered to be true innovation?
2) What are Drucker's 4 basic questions about innovation?
3) Pick a company that you think is innovative (other than Apple). Why do you consider the company innovative? What are the company's strengths?
4) What is systematic abandonment?
5) What are Drucker's 7 key sources of opportunities?

IC101
TODAY:
-No homework was due.
-We finished our discussion of the articles.

HOMEWORK:
-We will start class on Friday with a couple personal PowerPoint presentations.
-After the presentations, our round table discussion will be based on the following question: "What is your dream job & why?"
-For Monday, answer the following textbook Chapter 4 Discussion Questions:
1) What is socialization, & how do sports contribute to socialization?
2) Sport participation is related to what 3 factors?
3) Becoming an athlete in a particular sport culture occurs through a 4-phase process. What are the phases?
4) Why do young athletes experience burnout?
5) What are the 2 practical factors associated with why people get out of sports?
6) Do sports build character? Explain.
7) Do sports improve health & physical well-being? Explain.
8) What is one way that sports can positively affect our lives? Explain.
9) What is one way that sports can negatively affect our lives? Explain.

Tuesday, September 21, 2010

TUESDAY 9/21

SR368
TODAY:
-Articles and corresponding discussion questions were due.
-You took Opportunity Quiz #2.
-We finished our discussion of Chapter 1. Our discussion focused on the most important aspect of site selection, the master plan steps, & bidding.
-We discussed the "New Meadowlands" article. We will discuss the 2 SBJ articles on Thursday.

HOMEWORK:
-Exam #1 will be next Thursday (9/30).
-Read Chapter 3 & answer the following Discussion Questions:
1) What is "sustainable design?"
2) What are some reasons why sustainable design methods should be considered?
3) What does it mean if a facility is LEED certified?
4) What was the first collegiate athletic facility to achieve LEED solver certification?
5) What is the Green Globes program & what are the 7 areas of assessment?
6) What are the differences between LEED-NC & LEED-EB?
7) What are the benefits of green buildings?
8) Why doesn't everyone build sustainable buildings?

SR201
TODAY:
-You took Opportunity Quiz #2.
-The passion drivers quiz was due.
-The first set of Chapter 1 discussion questions were due.
-We finished our sports & society discussion. Our discussion focused on the differences between blue collar & white collar fans, passion drivers, baseball fan groups, and the 2 main benefits of sport.

HOMEWORK:
-Exam #1 will be next Tuesday (9/28).
-Read Into The Wild: Chapters 2 & 3.
-Read textbook Chapter 1 & answer the following Discussion Questions:
1) Define "leisure."
2) Explain Neulinger's Paradigm.
3) Explain the Classical View of Leisure.
4) Explain the Antiutilitarian View of Leisure.
5) Explain the Social Instrument View of Leisure.
6) Explain the Leisure as a Symbol of Social Class View of Leisure.

Monday, September 20, 2010

MONDAY 9/20

IC212
TODAY:
-First half of Drucker Chapter 3 & discussion questions were due.
-We finished our discussion of Chapter 2. We discussed how Medtronic personifies Drucker's ideal of customer focus, the 4 Drucker questions for connecting with your customer, & the product diffusion curve.

HOMEWORK:
-Exam #1 on Wednesday. Don't forget to bring in a Seinfeld trivia question!

STUDY GUIDE:
Chapter 1
-What are Detjen's 5 successful business attributes & what companies did we say exemplify each?
-Define management.
-State & explain the 6 functions of management.
-What US events caused a change in management?
-What type of management system did each of the events utilize?
-Be able to explain each of the 5 fronts of the Silent Revolution.
-What are the 3 fastest growing consumer purchases?
-What is a knowledge worker?

Chapter 2
-What are the 3 reasons we discussed for why customers are in the driver's seat & how are they contributing to the customer being in the driver's seat?
-What are the 3 levels of the Customer Satisfaction Model & what is each level trying to accomplish?
-Explain push & pull marketing and be able to identify the examples of each that we discussed in class.
-Who is Medtronic's primary customer?
-How does Medtronic personify Drucker's ideal of customer focus?
-What are the 4 Drucker questions for connecting with your customer?
-What are the customer labels in the product diffusion curve and explain each.
-Explain the difference between demographics & psychographics.
-How did the Girl Scouts of America learn that there is never only one customer?

IC101
TODAY:
-We began discussing the sociology of sports unit. We had a good discussion about tha athletes and games/moments that transcended the sports world & impacted society.

HOMEWORK:
-Bring the SBJ articles & discussion questions and textbook with Chapter 1 discussion questions to class on Wednesday.

Friday, September 17, 2010

FRIDAY 9/17

IC212
TODAY:
-No homework was due.
-We continued our discussion of Drucker Chapter 2. We discussed reasons why the customer is in the driver's seat today, the customer satisfaction model, and push & pull marketing. We will finish Chapter 2 on Monday.

HOMEWORK:
-Our first exam will be next Wednesday. I will post a study guide on Monday. You should start reviewing your homework & class notes this weekend.
-Read first half of Chapter 3 & answer the following Discussion Questions:
1) Why does Starbucks exemplify what Drucker considered to be true innovation?
2) What are Drucker's 4 basic questions about innovation?

IC212
TODAY:
-We continued personal PowerPoint presentations.
-We had our Friday round table discussion about the one thing you would change about FPU.

HOMEWORK:
1) Have articles & discussion questions with you.
2) Develop two lists:
A) 5 sports events/games/moments/athletes that have personal meaning to you as a spectator. Why?
B) 5 sports events/games/moments/athletes that transcended the sports world and impacted (positive or negative) society as a whole. Why?
3) Read textbook Chapter 1 and answer the following Discussion Questions:
A) Define: sociology, social world, culture, social interaction, social structure.
B) Do you agree with the precise definition of "sports"? Why or why not?
C) Sports involve a balance between the elements of play & spectacle. Explain the differences between play & spectacle.
D) What are the differences between the sociology and psychology of sport?
E) Define ideologies.
4) Take the following fan passion drivers quiz & either print our or write down the results. Click here.

Thursday, September 16, 2010

THURSDAY 9/16

SR368
TODAY:

-Chapter 1 Discussion Questions due.
-I handed out our first Sports Business Journal.
-We began a discussion of Chapter 1.

HOMEWORK:
For Tuesday:
-Read the following articles & answer the discussion questions:
A) New Meadowlands Stadium
1) What 2 companies helped build the technology in the new Meadowlands Stadium?
2) What did the stadium cost to build & how much was invested in technology?
3) Why will the wireless applications & video screens only access video at the stadium?
4) Because the Giants & Jets will share the stadium, what advantage does the Cisco IP infrastructure give each team?
5) What is a personal seat license?

B) SBJ: "Nike Puts Name..." Page 6.
1) What is Nike 6.0?
2) Why is Nike looking to attach its name to action sports events, & not just sponsor them?
3) What company did Nike replace as title sponsor of the event?
4) What other benefits will Nike 6.0 receive in addition to title rights?
5) In addition to to title sponsoring the Breckenridge Open, what else is Nike doing to promote 6.0?

C) SBJ: "Global Spectrum..." Page 10
1) What does Global Spectrum do (research it)?
2) What does Populous do (research it)?
3) What team hired Global Spectrum to operate their new stadium?
4) What stadium has the NFL's first center-hung scoreboard?
5) What stadium is the first NFL facility to incorporate 4 corner scoreboards?

For Thursday:
-Read Chapter 3 & answer the following Discussion Questions:
1) What is "sustainable design?"
2) What are some reasons why sustainable design methods should be considered?
3) What does it mean if a facility is LEED certified?
4) What was the first collegiate athletic facility to achieve LEED solver certification?
5) What is the Green Globes program & what are the 7 areas of assessment?
6) What are the differences between LEED-NC & LEED-EB?
7) What are the benefits of green buildings?
8) Why doesn't everyone build sustainable buildings?

SR201
TODAY:
-You should have read Into The Wild: Author's Note & Chapter 1.
-The 2 lists of sports events/games/athletes/moments were due.
-Be began a discussion of sports & society.

HOMEWORK:
-Take the following Octagon passion drivers quiz & either print out or write down your results. Click here.
-Read textbook Chapter 1 & answer the following Discussion Questions:
1) Define "leisure."
2) Explain Neulinger's Paradigm.
3) Explain the Classical View of Leisure.