MK201
TODAY:
-Chapter 8 discussion questions 1-8 were due.
-You took Quiz #10.
-We began a discussion of Chapter 8.
HOMEWORK:
-Demitri Tracy will bring in a current even for us to discuss.
-Answer the following Chapter 8 Discussion Questions:
9) The value of a brand to its current owner or to a firm that wants to buy it is sometimes called what?
10) What spells out what kind of marks can be protected & the exact method of protecting them?
11) What is the difference between manufacturer brands & dealer brands?
12) Define packaging.
13) How can packing be important to both sellers & customers?
14) What is socially responsible packaging?
15) What are products that a customer feels are worth the time & effort to compare with competing products?
16) What are consumer products that the customer really wants & makes a special effort to find?
17) What are products that potential customers don't yet want or know they can buy?
18) What are products offering really new ideas that potential customers don't know about yet?
19) What are products that stay unsought but not unbought forever?
GLE101
TODAY:
-Chapter 7 discussion questions 1-4 were due.
-We continued our discussion of Unit 3.
HOMEWORK:
-Sarah Sheils will bring in a current event for us to discuss.
-APP Assignment #2 needs to be uploaded to CampusWeb by Friday. Log onto CampusWeb & go into the Coursework section on the left.
-Blog Post #6 is due on Friday. The topic is: What are you most looking forward to about Thanksgiving break?
IC212
TODAY:
-No new discussion questions were due.
-We continued our discussion of The Corporation Chapter 1. Our discussion stemmed from these 2 video clips:
What is a corporation?
Birth
HOMEWORK:
-Megan Shackelford will bring in a current event for us to discuss.
-Answer the following Corporation Chapter 2 Discussion Questions:
1) How did Pfizer help make the Flushing Avenue subway station safer?
2) What drug that prevents trachoma does Pfizer donate to African countries?
3) What new stage of capitalism believes that corporations could be & should be a major force for resolving environmental & social concerns in the 21st century?
4) Milton Friedman believes there is but one social responsibility for corporate executives. What does he believe they must do?
5) Why did John & Horace Dodge sue Henry Ford?
6) What court case still stands for the legal principle that managers & directors have a legal duty to put shareholders' interests above all others & no legal authority to serve any other interests?
7) What is the name of the principle that the above has come to be known as?
SR201
TODAY:
-No new discussion questions were due.
-You took Quiz #10.
-We began a discussion of Chapter 7.
HOMEWORK:
-Robert McGloughlin will bring in a current event for us to discuss.
-Answer the following Chapter 10 Discussion Questions:
1) Who was the first professional athlete compensated for endorsing a product?
2) What was the first agency dedicated to representing professional athletes?
3) What are the 4 categories that sport management & marketing agencies are classified into?
4) More than how many agencies identify themselves as sport management & marketing agencies?
5) What was the first completely dedicated sport marketing agency?
Monday, November 12, 2012
Friday, November 9, 2012
FRIDAY 11/09
MK201
TODAY:
-No new discussion questions due.
-We discussed Chapter 7 about market research.
HOMEWORK:
-Josephine Roobian will bring in a current event for us to discuss.
-Answer the following Chapter 8 Discussion Questions:
1) Read the Under Armour case on pages 190 & 191.
2) The need-satisfying offering of a firm is known as what?
3) Define quality.
4) What is branding?
5) What is the difference between a trademark & a service mark?
6) How well customers recognize & accept a company's brand is known as what?
7) Define each level of brand familiarity.
GLE101
TODAY:
-Blog past #6 was due.
-We had a roundtable discussion about what we would buy if we won the lottery.
-I handed out assignment sheets for the next 3 APP assignments.
HOMEWORK:
-Sydni Schulz will bring in a current event for us to discuss.
-Answer the following Chapter 7 Discussion Questions:
1) Define violence.
2) Define aggression.
3) What are the 4 categories of violence in sports?
4) Research shows that crowd violence at sport events is related to what 3 general factors?
IC212
TODAY:
-The Corporation Chapter 1 discussion questions 6-11 were due.
-You took Quiz #9.
-I handed back & went over Exam #1.
-We continued our discussion of The Corporation Chapter 1.
HOMEWORK:
-Jessica Rogers will bring in a current event for us to discuss.
-No new discussion questions.
SR201
TODAY:
-Chapter 7 discussion questions 7-11 were due.
-I handed back & went over Exam #1.
-We finished our discussion of Chapter 6.
HOMEWORK:
-Sean McGirr will bring in a current event for us to discuss.
-No new discussion questions.
TODAY:
-No new discussion questions due.
-We discussed Chapter 7 about market research.
HOMEWORK:
-Josephine Roobian will bring in a current event for us to discuss.
-Answer the following Chapter 8 Discussion Questions:
1) Read the Under Armour case on pages 190 & 191.
2) The need-satisfying offering of a firm is known as what?
3) Define quality.
4) What is branding?
5) What is the difference between a trademark & a service mark?
6) How well customers recognize & accept a company's brand is known as what?
7) Define each level of brand familiarity.
GLE101
TODAY:
-Blog past #6 was due.
-We had a roundtable discussion about what we would buy if we won the lottery.
-I handed out assignment sheets for the next 3 APP assignments.
HOMEWORK:
-Sydni Schulz will bring in a current event for us to discuss.
-Answer the following Chapter 7 Discussion Questions:
1) Define violence.
2) Define aggression.
3) What are the 4 categories of violence in sports?
4) Research shows that crowd violence at sport events is related to what 3 general factors?
IC212
TODAY:
-The Corporation Chapter 1 discussion questions 6-11 were due.
-You took Quiz #9.
-I handed back & went over Exam #1.
-We continued our discussion of The Corporation Chapter 1.
HOMEWORK:
-Jessica Rogers will bring in a current event for us to discuss.
-No new discussion questions.
SR201
TODAY:
-Chapter 7 discussion questions 7-11 were due.
-I handed back & went over Exam #1.
-We finished our discussion of Chapter 6.
HOMEWORK:
-Sean McGirr will bring in a current event for us to discuss.
-No new discussion questions.
Wednesday, November 7, 2012
WEDNESDAY 11/07
MK201
TODAY:
-Chapter 7 discussion questions 1-10 were due.
-You took Quiz #9.
-We discussed Exam #1.
HOMEWORK:
-Abigail Robinson will bring in a current event.
-No new discussion questions.
GLE101
TODAY:
-Reaction Paper #1 was due.
-No new discussion questions were due.
-You took a quiz.
-We continued our discussion of Unit 3.
HOMEWORK:
-Sydni Schulz will bring in a current event for us to discuss next Monday.
-Blog Post #6 is due on Friday.
-We will meet in the classroom on Friday. Our roundtable discussion topic is: If you won the lottery & money was no longer an issue, what is the first thing you would buy?
IC212
TODAY:
-The Corporation Chapter 1 discussion questions 1-5 were due. If you did not do these, please have them answered for Friday.
-We began a discussion of The Corporation Chapter 1.
HOMEWORK:
-Kayla Ricker will bring in a current event.
-Answer the following Corporation Chapter 1 Discussion Questions:
6) Why was the South Sea Company a scam from the very start?
7) What did the Bubble Act make a criminal offense?
8) What would allow those of moderate means to take shares in investments with their richer neighbors?
9) What 2 states sought to attract valuable incorporation business to their jurisdictions by jettisoning unpopular restrictions from their corporate laws?
10) What is "new capitalism?"
11) Today, what do corporations use to create unique & attractive personalities for themselves?
SR201
TODAY:
-Chapter 7 discussion questions 1-6 were due.
-You took Quiz #9.
-We continued our discussion of Chapter 6.
HOMEWORK:
-Domenick Mangano will bring in a current event for us to discuss.
-Answer the following Chapter 7 Discussion Questions:
7) What does the EADA state?
8) Who assumes oversight of numerous areas within the athletics department?
9) Who supports the AD in achieving the overall mission of the department?
10) Who are responsible for specific work groups in the athletics department?
11) What is the highest ranking female administrator involved in the management of an NCAA institution's intercollegiate athletics department?
TODAY:
-Chapter 7 discussion questions 1-10 were due.
-You took Quiz #9.
-We discussed Exam #1.
HOMEWORK:
-Abigail Robinson will bring in a current event.
-No new discussion questions.
GLE101
TODAY:
-Reaction Paper #1 was due.
-No new discussion questions were due.
-You took a quiz.
-We continued our discussion of Unit 3.
HOMEWORK:
-Sydni Schulz will bring in a current event for us to discuss next Monday.
-Blog Post #6 is due on Friday.
-We will meet in the classroom on Friday. Our roundtable discussion topic is: If you won the lottery & money was no longer an issue, what is the first thing you would buy?
IC212
TODAY:
-The Corporation Chapter 1 discussion questions 1-5 were due. If you did not do these, please have them answered for Friday.
-We began a discussion of The Corporation Chapter 1.
HOMEWORK:
-Kayla Ricker will bring in a current event.
-Answer the following Corporation Chapter 1 Discussion Questions:
6) Why was the South Sea Company a scam from the very start?
7) What did the Bubble Act make a criminal offense?
8) What would allow those of moderate means to take shares in investments with their richer neighbors?
9) What 2 states sought to attract valuable incorporation business to their jurisdictions by jettisoning unpopular restrictions from their corporate laws?
10) What is "new capitalism?"
11) Today, what do corporations use to create unique & attractive personalities for themselves?
SR201
TODAY:
-Chapter 7 discussion questions 1-6 were due.
-You took Quiz #9.
-We continued our discussion of Chapter 6.
HOMEWORK:
-Domenick Mangano will bring in a current event for us to discuss.
-Answer the following Chapter 7 Discussion Questions:
7) What does the EADA state?
8) Who assumes oversight of numerous areas within the athletics department?
9) Who supports the AD in achieving the overall mission of the department?
10) Who are responsible for specific work groups in the athletics department?
11) What is the highest ranking female administrator involved in the management of an NCAA institution's intercollegiate athletics department?
Monday, November 5, 2012
MONDAY 11/5
MK201
TODAY:
-Chapter 6 discussion questions 8 & 9 were due.
-We finished our discussion of Chapter 6 by looking at buying processes & sustainable purchasing.
HOMEWORK:
-Gabrielle Richard will bring in a current event for us to discuss.
-Answer the following Chapter 7 Discussion Questions:
1) Procedures that develop & analyze new information about a market is known as what?
2) An organized way of continually gathering, accessing, & analyzing information that marketing managers need to make ongoing decisions is known as what?
3) What is a marketing dashboard?
4) What are the 5 steps in the 5-step approach to marketing research?
5) What is often the most difficult step in the marketing research process?
6) What is the difference between secondary & primary data?
7) What is the difference between qualitative & quantitative research?
8) The percentage of people contacted who complete the questionnaire is known as what?
9) What is the difference between a population & a sample?
10) In what step do managers use the research results to make marketing decisions?
GLE101
TODAY:
-Chapter 6 discussion questions 1-5 were due.
-We began a discussion of Unit 3: Violence & Sports by looking at why America is so violent.
HOMEWORK:
-Jeremy Sanchez will bring in a current event for us to discuss.
-Reaction Paper #1 is due on Wednesday.
-Blog Post #6 is due on Friday. Read Chapter 2 in Mindset and answer: How do you plan to "stretch" yourself during college?
IC212
TODAY:
-You took Exam #1.
HOMEWORK:
-Jason Pranulis will bring in a current event for us to discuss.
-Answer the following Corporation Chapter 1 Discussion Questions:
1) How did the corporation become so powerful (history & evolution)?
2) What were "jobbers?"
3) How is a corporation a "person?"
4) What is "corporate social responsibility?"
5) What is the history of corporate social responsibility?
SR201
TODAY:
-Chapter 6 discussion questions 13-20 were due.
-We continued our discussion of Chapter 6. Our discussion focused on the history of professional sports.
HOMEWORK:
-Erin Lang will bring in a current event for us to discuss.
-Answer the following Chapter 7 Discussion Questions:
1) How did college sport as we have come to know it start?
2) What Democratic presidential nominee attended the above event?
3) How was the IAAUS formed?
4) What is the largest & most influential college sport governing body on the US?
5) Of all 3 divisions, which one is the largest?
6) What governing body, with an emphasis on academic achievement, is open to 4-year & upper-level 2-year colleges in the US & Canada?
TODAY:
-Chapter 6 discussion questions 8 & 9 were due.
-We finished our discussion of Chapter 6 by looking at buying processes & sustainable purchasing.
HOMEWORK:
-Gabrielle Richard will bring in a current event for us to discuss.
-Answer the following Chapter 7 Discussion Questions:
1) Procedures that develop & analyze new information about a market is known as what?
2) An organized way of continually gathering, accessing, & analyzing information that marketing managers need to make ongoing decisions is known as what?
3) What is a marketing dashboard?
4) What are the 5 steps in the 5-step approach to marketing research?
5) What is often the most difficult step in the marketing research process?
6) What is the difference between secondary & primary data?
7) What is the difference between qualitative & quantitative research?
8) The percentage of people contacted who complete the questionnaire is known as what?
9) What is the difference between a population & a sample?
10) In what step do managers use the research results to make marketing decisions?
GLE101
TODAY:
-Chapter 6 discussion questions 1-5 were due.
-We began a discussion of Unit 3: Violence & Sports by looking at why America is so violent.
HOMEWORK:
-Jeremy Sanchez will bring in a current event for us to discuss.
-Reaction Paper #1 is due on Wednesday.
-Blog Post #6 is due on Friday. Read Chapter 2 in Mindset and answer: How do you plan to "stretch" yourself during college?
IC212
TODAY:
-You took Exam #1.
HOMEWORK:
-Jason Pranulis will bring in a current event for us to discuss.
-Answer the following Corporation Chapter 1 Discussion Questions:
1) How did the corporation become so powerful (history & evolution)?
2) What were "jobbers?"
3) How is a corporation a "person?"
4) What is "corporate social responsibility?"
5) What is the history of corporate social responsibility?
SR201
TODAY:
-Chapter 6 discussion questions 13-20 were due.
-We continued our discussion of Chapter 6. Our discussion focused on the history of professional sports.
HOMEWORK:
-Erin Lang will bring in a current event for us to discuss.
-Answer the following Chapter 7 Discussion Questions:
1) How did college sport as we have come to know it start?
2) What Democratic presidential nominee attended the above event?
3) How was the IAAUS formed?
4) What is the largest & most influential college sport governing body on the US?
5) Of all 3 divisions, which one is the largest?
6) What governing body, with an emphasis on academic achievement, is open to 4-year & upper-level 2-year colleges in the US & Canada?
Saturday, November 3, 2012
FRIDAY 11/2
MK201
TODAY:
-Chapter 6 discussion questions 1-7 were due.
-We began a discussion of Chapter 6 by discussing business & organizational customers.
HOMEWORK:
-Talita Pereira will bring in a current event for us to discuss.
-Answer the following Chapter 6 Discussion Questions:
8) Explain the different kinds of buying processes.
9) Answer the questions based on the "Warming Up to Sustainable Purchasing"
A) When Falconbridge Limited changed to more efficient lightbulbs, it saved almost how much per year in energy bills?
B) When the Fairmont Hotel found alternative chemicals to use in its pool, it cut costs by how much?
C) How have hotels everywhere saved millions of dollars on hot water, detergent, labor, & wear on linens?
D) Wal-Mart customers bought how many eco-friendly fluorescent lightbulbs in one year?
E) Home Depot has more than how many Eco Option products?
F) Energy firms in California are developing generators powered by what?
G) What brewery puts sustainable values in its mission statement?
GLE101
TODAY:
-Blog Post #5 was due.
-You took Quiz #1.
HOMEWORK:
-Chris Reardon will bring in a current event for us to discuss.
-We will begin a discussion of Unit 3: Violence in Sports. Answer the following discussion questions from Chapter 6:
1) Define deviance.
2) How does the absolutist approach explain deviance?
3) How does the constructionist approach explain deviance?
4) What is a sport ethic?
5) Explain the 4 general norms that form the sport ethic.
IC212
TODAY:
-We played a game to review for the Drucker exam on Monday.
HOMEWORK:
-Study!!!
SR201
TODAY:
-Chapter 6 discussion questions 1-12 were due.
-We began a discussion of Chapter 6. Out discussion focused on the popularity of professional sport.
HOMEWORK:
-Travis Landry will bring in a current event for us to discuss.
-Answer the following Chapter 6 Discussion Questions:
13) What was the first electronic medium to bring professional sport to the masses?
14) Leagues associated with professional sport need TV for what 3 reasons?
15) Define local television contracts.
16) What is the only major professional sport league that does not allow member teams to negotiate local television contracts?
17) As late as 1950, gate receipts & concessions accounted for more than what % f the revenue of professional teams?
18) How are licensing revenues generated?
19) Define sponsorship.
20) Beyond executive positions, jobs associated with professional sport teams typically fall into what 2 categories?
TODAY:
-Chapter 6 discussion questions 1-7 were due.
-We began a discussion of Chapter 6 by discussing business & organizational customers.
HOMEWORK:
-Talita Pereira will bring in a current event for us to discuss.
-Answer the following Chapter 6 Discussion Questions:
8) Explain the different kinds of buying processes.
9) Answer the questions based on the "Warming Up to Sustainable Purchasing"
A) When Falconbridge Limited changed to more efficient lightbulbs, it saved almost how much per year in energy bills?
B) When the Fairmont Hotel found alternative chemicals to use in its pool, it cut costs by how much?
C) How have hotels everywhere saved millions of dollars on hot water, detergent, labor, & wear on linens?
D) Wal-Mart customers bought how many eco-friendly fluorescent lightbulbs in one year?
E) Home Depot has more than how many Eco Option products?
F) Energy firms in California are developing generators powered by what?
G) What brewery puts sustainable values in its mission statement?
GLE101
TODAY:
-Blog Post #5 was due.
-You took Quiz #1.
HOMEWORK:
-Chris Reardon will bring in a current event for us to discuss.
-We will begin a discussion of Unit 3: Violence in Sports. Answer the following discussion questions from Chapter 6:
1) Define deviance.
2) How does the absolutist approach explain deviance?
3) How does the constructionist approach explain deviance?
4) What is a sport ethic?
5) Explain the 4 general norms that form the sport ethic.
IC212
TODAY:
-We played a game to review for the Drucker exam on Monday.
HOMEWORK:
-Study!!!
SR201
TODAY:
-Chapter 6 discussion questions 1-12 were due.
-We began a discussion of Chapter 6. Out discussion focused on the popularity of professional sport.
HOMEWORK:
-Travis Landry will bring in a current event for us to discuss.
-Answer the following Chapter 6 Discussion Questions:
13) What was the first electronic medium to bring professional sport to the masses?
14) Leagues associated with professional sport need TV for what 3 reasons?
15) Define local television contracts.
16) What is the only major professional sport league that does not allow member teams to negotiate local television contracts?
17) As late as 1950, gate receipts & concessions accounted for more than what % f the revenue of professional teams?
18) How are licensing revenues generated?
19) Define sponsorship.
20) Beyond executive positions, jobs associated with professional sport teams typically fall into what 2 categories?
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