TUESDAY 04/30

SR338
TODAY:
-No homework was due.
-We began watching the documentary Food, Inc.
-I handed out discussion questions to go along with the documentary.

HOMEWORK:
-Zach Skinner & Katie Waitt will bring in a current event. 
-No new homework.
-We will finish watching the documentary on Thursday and then discuss.
-Have all of your notes with you in case we have a quiz.  

MONDAY 04/29

SR368
TODAY:
-Chapter 11 discussion questions 11-17 were due.
-We finished discussing Chapter 9.
-We began discussing Chapter 11.

HOMEWORK:
-Answer the following Chapter 12 discussion questions:
1) What does FEMA stand for?
2) How does FEMA define "emergency management?"
3) Often, what is the first human response to an emergency?
4) What should be the overriding principle that every sport facility manager tasked with developing & implementing an emergency management plan remember?
5) What does EMP stand for?
6) An emergency can be defined by what 2 things?
7) Explain the differences between: local, major, & catastrophic emergencies.
8) What does EPT stand for?
9) To ensure an emergency management plan's integration into a sport facility's organizational culture, what 2 questions need to be answered "yes?"
10) What increases the likelihood that sport event or facility managers can rapidly & effectively respond to life-threatening & non-life-threatening medical situations?
11) What is the focal point that coordinates all emergency medical personnel at a larger sport facility or event?
12) What provide a primary response mechanism to medical incidents until the patient can be cared for at the first aid location or base station, or transportation to another medical facility can be arranged?
13) What is an AED?
14) The American Heart Association notes that at least how many lives could be saved annually by prompt use of AEDs?

IC212
TODAY:
-The Corporation Chapter 3 discussion questions 6-10 were due.
-The cause marketing essay topic is due to me via e-mail.
-We began a discussion of The Corporation Chapter 3 by doing an ethical decision making activity.

HOMEWORK:
-No new discussion questions due Wednesday. I will assign the Chapter 4 discussion questions on Wednesday and they will be due on Friday.

MN371
TODAY:
-The Chapter 10 discussion questions were due.
-We began a discussion of Chapter 10.

HOMEWORK:
-Zach Skinner & Andrianos Vourliotakis will bring in a current event.
-Answer the following Chapter 13 discussion questions:
1) Explain the difference & the advantages/disadvantages of equity capital & debt capital.
2) Explain how each of the following can help finance a start-up business:
A) Angels
B) Corporate Venture Capital
C) Venture Capital Companies
3) Explain how each of the following federal loan programs can help small businesses:
A) EDA
B) HUD
C) USD
D) SBIR
E) STTR
-Answer the following BUAB Chapters 13 & 14 discussion questions for Friday:
Chapter 13
1) Numerous cases studies have documented that people are more motivated by what than they are by money?
2) Sam used to employ a personnel-management technique loosely based on what Amish practice?
3) What benefit was the most common first priority indicated by Dogfish Head workers on their annual questionnaire?
Chapter 14
1) What are the 2 types of workers?
2) What is the primary value at Dogfish Head?
3) What is Sam's only other professional aspiration?
4) What are the names of Sam's children?

FRIDAY 04/26

SR368
TODAY:
-SBJ article discussion questions 1-10 were due.
-Chapter 11 discussion questions 1-9 were due.
-You took Quiz 12.
-We discussed the SBJ article & Chapter 9.

HOMEWORK:
-Answer the following Chapter 11 discussion questions:
10) What is the most popular sport in the world?
11) What is violent crown behavior known as?
12) As a result of the Hillsborough disaster, Great Britain passed what stringent piece of legislation pertaining to crowd management?
13) What is ViSAT?
14) In determining if a search is reasonable & therefore legal, the courts look at what 3 factors?
15) What is the only NFL city where pat-downs have been successfully challenged in court?
16) What are 2 of the most recognized crowd management companies?
17) What is RFID & how does the technology assist crowd managers?

IC212
TODAY:
-No new discussion questions were due.
-We finished discussing The Corporation Chapter 2.

HOMEWORK:

-Please e-mail me the company, charity, & campaign you plan to research for the cause-marketing assignment by Monday.

-Answer the following Corporation Chapter 3 discussion questions 6) How does the "science of exploitation" apply to Nike?
 

7) What happened in the 1911 Triangle Shirtwaist Factory disaster?
8) What was passed in 1938 by President Roosevelt's administration that banned sweatshops, child labor, & industrial homework?
9) What % of all apparel operations in NYC are sweatshops?
10) A US Department of Labor survey found that the overall level of compliance with the minimum wage, overtime, & child labor requirements of the Fair Labor Standards Act is what %?

MN371

TODAY:

-BUAB Chapters 11 & 12 discussion questions were due.

-We finished discussing Chapter 14.

-You took Quiz 12.

HOMEWORK:

-Kelly Schietinger & Mike Skilton will bring in a current event.

-Answer the following Chapter 10 discussion questions:

1) State & summarize the 3 forces of pricing.

2) Explain what customized or dynamic pricing is.

3) Explain the 3 objectives for establishing a new product's price.

4) Explain the 3 basic strategies for establishing a new product's price.

THURSDAY 04/25

SR338
TODAY:
-Chapter 15 discussion questions 1-9 were due.
-You took Quiz 13.
-We finished discussing Chapter 12.

HOMEWORK:
-Zach Skinner & Katie Waitt will bring in a current event for next Thursday.
-No homework is due next Tuesday. We will begin watching the documentary, "Food, Inc." You will be asked to answer discussion questions as you watch the film. 

WEDNESDAY 04/24

SR368
TODAY:
-Chapter 9 discussion questions 1-7 were due.
-We discussed "One Day in September."
-We began a discussion of Chapter 9.

HOMEWORK:
-Read the April 15-21 SBJ article, "Nationals cash in on success, sign 22 deals," on page 8 & answer the following discussion questions:
1) The Nationals 22 sponsorship deals created an aggregate annual revenue increase of more than what %?
2) Nationals Park is entering its what season of operation?
3) The Nationals signed a short-term deal with HBO, driven by what show?
4) What restaurant chain will feature a redemption program for discounted Nationals tickets?
5) All full & partial season tickets are based on RFID cards. What does RFID stand for?
6) What do the RFID cards tie together into one computerized system?
7) Since the beginning of the year, what % of the club's season-ticket holders have logged into the system to manage their accounts?
8) What does the RFID system at Nationals Park also use?
9) What is the average entry rate at the self-scanning turnstiles?
10) What is the average rate of entry when users are scanning?
-Answer the following Chapter 11 discussion questions:
1) How does Ohio State University handle crowd celebrations after victories?
2) What policy did the SEC implement in 2004 regarding crowd control for football and men's & women's basketball games?
3)  Define "crowd management."
4) What is festival seating & what problems can it create?
5) Define "foreseeability." 
6) Summarize the case Bearman v. University of Notre Dame.
7) What is "peer-group security?"
8) In 1967, what company became the pioneer in peer-group security?
9) One of the first documented sport event disasters took place in 1902 during a soccer match between what 2 countries?

IC212
TODAY:
-Chapter 3 discussion questions 1-5 were due.
-We continued discussing cause-marketing examples.
-We discussed the cause-marketing informative essay assignment.

HOMEWORK:
-I am not assigning any more Corporation Chapter 3 discussion questions for Friday. I will assign more on Friday that will be due next Monday.
-Please e-mail me the corporation & charity you plan to research for the cause-marketing assignment by next Monday so that I can approve.

MN371
TODAY:
-The Mentor: Oceanside Ale Works discussion questions 1-16 were due.
-We continued our discussion of Chapter 14 by looking at the process of choosing a location.

HOMEWORK:
-Georgios Papapetrou & Josh Rouse will bring in a current event.
-No new textbook discussion questions.
-Answer the BUAB Chapters 11 & 12 discussion questions that were assigned on Monday.

TUESDAY 04/23

SR338
TODAY:
-Chapter 12 discussion questions 1-15 were due.
-Stress Vulnerability Questionnaire was due.
-You took Quiz 12.
-We discussed the rest of the semester schedule.
-We discussed the Obesity in America Research Essay assignment.
-We began a discussion of Chapter 12: Stress Assessment & Management.

HOMEWORK:
-Amanda Saab & Jeremy Sanchez will bring in a current event.
-Answer the following Chapter 15 discussion questions:
1) Define chronological age, physiological age, & life expectancy.
2) The ability to perform the ordinary & unusual demands of daily living without limitations & excessive fatigue or injury is known as what?
3) What precipitate premature aging?
4) For sedentary people, productive life ends before what age?
5) Scientists believe that what allows people to live a vibrant life?
6) Research shows that what have a far greater impact on health & longevity that your genes alone?
7) What does CAM stand for?
8) What are the 3 broad categories of CAM therapies?
9) Almost how much money is spent out-of-pocket a year on CAM treatments? 

MONDAY 04/22

SR368
TODAY:
-We finished watching the documentary One Day in September.

HOMEWORK:
-Answer the following Chapter 9 discussion questions:
1) What % of all accident deaths in the U.S. do slip-&-fall accidents account for?
2) What % of incidents at U.S. stadiums are a result of slip-&-falls?
3) What is the most recent 2009 definition of risk management?
4) What is the primary goal of a risk manager?
5) What are the 3 basic steps in the DIM process?
6) What are the 3 steps in developing a risk management plan?
7) What does SOP stand for?

IC212
TODAY:
-No new discussion questions were due today.
-We began a discussion of The Corporation Chapter 2 by looking at cause-marketing.

HOMEWORK:
-Answer The Corporation Chapter 3 discussion questions 1-5 that were posted last Friday.

MN371
TODAY:
-Chapter 14 discussion questions 8-15 were due.
-We began discussing Chapter 14.

HOMEWORK:
-Watch the clip The Mentor: Oceanside Ale Works and answer the following discussion questions (unfortunately you can't fast forward past the commercials):
1) What % of small businesses fail within 18 months?
2) Who are the co-owners of Oceanside Ale Works?
3) What is the name of Oceanside, CA's first brewery?
4) What is the only state that the 2 co-owners did not win an award in for brewing?
5)  What does HELOC stand for?
6) Who does the distribution for Oceanside Ale Works?
7) What are the 2 key things that are keeping Oceanside Ale Works from going big?
8) Who is the Founder & Chairman of The Boston Beer Co.?
9) Samuel Adams is available in how many states?
10) Samuel Adams is available in more than how many countries?
11) What is Jim's advice to the co-owners about bottling their beer?
12) Fill in the blank: Put people in jobs that they will be _______________ doing.
13) Fill in the blanks: Hire _______________ and fire _______________.
14) Did Jim like their beer?
15) How many times bigger is Oceanside Ale Works' new location?
16) Did Oceanside Ale Works decide to bottle?
-Read BUAB Chapters 11 & 12 and answer the following discussion questions for Friday:
Chapter 11
1) Sam underestimated the brewery's start-up costs by what %?
2) The lifeblood of every business is its what?
3) What accounting software program did Dogfish Head use until they reached $5 million in sales?
4) What is a quick snapshot of the overall financial health of your company?
5) What is revenue-centric & is centered around the sales of your goods?
6) In 1997, Dogfish Head's worst inefficiencies came from what?
7) Same recommends that that any entrepreneur look into what for possible assistance in financing a business?
8) For the last 14 years, the Dogfish Head brewpub has been open how many months/year?
9) How did Dogfish Head's COO get hired?
Chapter 12
1) What school did Sam try to model Dogfish Head after?
2) What was the school's unofficial motto?
3) What kind of courts did Sam have installed at their 2nd brewpub location?
4) What is the name of Dogfish Head's seasonal, draft-only imperial pilsner?
5) How did the Dogfish Head beer, Hummel Beer, come about?
6) What section of your business plan is for creativity?
7) In order to maintain communication, small-business owners should schedule management meetings at least how many times a month?
8) What part of the month should monthly meetings take place?
9) How many people does Dogfish Head's conference table seat?
10) What is one of the most important lessons for small-business owners?

FRIDAY 04/19

SR368
TODAY:
-Nothing new was due.
-We began watching the documentary One Day in September.

HOMEWORK:
-Nothing new was assigned.

IC212
TODAY:
-No new discussion questions were due.
-You took Quiz 11.
-We finished discussing The Corporation Chapter 1.

HOMEWORK:
-Answer the following Corporation Chapter 3 discussions for next Wednesday:
1) Explain what an externality is.
2) Why did Patricia Anderson sue General Motors?
3) GM calculated that it could save how much money per automobile if it allowed people to die in fuel-fed fires rather than alter the design of vehicle to avoid such fires?
4) The jury awarded Anderson & her children how much money in compensatory damages?
5) The jury awarded Anderson & her children how much money in punitive damages?

MN371
TODAY:
-Chapter 14 discussion questions 1-7 were due.
-BUAB Chapter 10 discussion questions 1-9 were due.
-We finished discussing Chapter 8.

HOMEWORK:
-Kevin McGowan will bring in a current event.
-Answer the following Chapter 14 discussion questions:
8) What are "clusters?"
9) What is the final step in the location selection process?
10) The one element common to all businesses is the need to locate what?
11) Define layout.
12) What should entrances do to customers entering a store?
13) Define ergonomics.
14) What allows employees to work at maximum efficiency?
15) What are key ingredients to engage all of a company's customers' senses?

THURSDAY 04/18

SR338
TODAY:
-Stretching article discussion questions 1-14 were due.
-Chapter 8 discussion questions 8-11 were due.
-You took Quiz 11.
-We discussed the stretching article.
-We finished discussing Chapter 8.
-I handed out the research essay assignment guidelines. A copy of this can be found on CampusWeb.

HOMEWORK:
-Corey Parks & Derek Reddy will bring in a current event.
-Record your bed & wake-up times for Thursday-Monday.
-Take the "Stress Vulnerability Questionnaire" on page 406.
-Answer the following Chapter 12 discussion questions:
1) Define immunity.
2) What are the 4 major groups of sleep disorders?
3) On average, how many hours per night do college students sleep?
4) Approximately what % of college students report chronic sleep difficulties?
5) What % of college students report sleeping 8+ hours per night?
6) According to the National Sleep Foundation, how many hours of sleep per night do most people get?
7) What hours during sleep do most exerts believe are the most vital for well-being?
8) Define the terms: stress, stressor, eustress, distress
9) What are the 3 stages of the General Adaptation Syndrome?
10) The habitual manner in which people explain the things that happen to them is known as what?
11) A way of viewing & assessing yourself is known as what?
12) The healthy expression of emotions (negative or positive) is known as what?
13) What are the characteristics of Type A behavior?
14) What are the characteristics of Type B behavior?
15) What are the 5 steps to time management?
-Look over the research essay assignment guidelines & come to class on Tuesday with any questions that you have.

WEDNESDAY 04/17

SR368
TODAY:
-Chapter 8 discussion questions 11-15 were due.
-You took Quiz 11.
-We finished our discussion of Chapter 6.

HOMEWORK:
-No homework is being assigned because we are going to start watching the documentary One Day in September on Friday.

IC212
TODAY:
-The Corporation Chapter 1 discussion questions 1-10 were due.
-We continued our discussion of The Corporation Chapter 1 by looking at the varipous CSR techniques that corporations use.

HOMEWORK:
-No new discussion questions.

MN371
TODAY:
-No new discussion questions due.
-You took Quiz 11.
-We continued our discussion of Chapter 8.

HOMEWORK:
-Kate McDonald will bring in a current event.
-Answer BUAB Chapter 10 discussion questions.
-Answer the following textbook Chapter 14 discussion questions:
1) Above all, an entrepreneur must place who first when considering a location?
2) Entrepreneurs generally prefer to locate in regions of the country that are experiencing what?
3) What is one of the first stops entrepreneurs should make when conducting a regional evaluation?
4) Every state has what type of office working to recruit new businesses?
5) Because of its location in the center of the country, what city has become home to many companies' distribution centers?
6) For many businesses, especially technology-driven companies, what is one of the most important characteristics of a potential location?
7) What is one consistent trend that the lists of "best cities for business" have revealed about successful small companies?

TUESDAY 04/16

SR338
TODAY:
-Chapter 8 discussion questions 1-7 were due.
-We finished discussing Chapter 7 by discussing the factors that affect strength.
-We began a discussion of Chapter 8: Muscular Flexibility.

HOMEWORK:
-Nicole Palermo will bring in a current event.
-Read the article, "Want a better workout? Don't stretch before," & answer the following discussion questions:
1) Most fitness experts now agree that what kind of stretching before exercise is not just counter-productive, but potentially harmful?
2) Traditional stretches, like when people bend over to touch their toes or stretch their legs on a fence, often cause the muscles to do what?
3) When people stretch to the maximum, they are more likely to do what?
4) When you stretch before exercising, your body may think it's at risk of what?
5) How does your body compensate?
6) Stretching helps with flexibility, but people should only do it when?
7)  In the last few years, what have several studies have found about static stretching before playing a sport?
8) What has the Centers for Disease Control and Prevention found about people who stretched before exercise?
9)  Instead of stretching, many experts recommend warming up with what?
10) What does that type of light movement do for the body?
11) Fill in the blanks: "This allows you to approach your full ________, but in a very ________ way."
12) Research shows static stretching doesn't work as well as more active kinds of stretching that incorporate what?
13) A study published earlier this year in the Clinical Journal of Sport Medicine found that people who stretched using conventional techniques, like bending over to touch their toes, were less flexible than those who did a more active type of stretching that used more what?
14) Many yoga poses involve the whole body and focus not only on stretching a particular muscle, but what else around it?
-Answer the following Chapter 8 discussion questions:
8) Define the following modes of stretching exercises:
A) Static Stretching
B) Passive Stretching
C) Ballistic Stretching
D) Dynamic Stretching
E) Controlled Ballistic Stretching
F) Proprioceptive Neuromuscular Facilitation
9) What are the 2 sensory organs whose function is to protect muscles from injury during stretching?
10) What is the recommended warm-up time before doing steady activities?
11) What is the recommended warm-up time before doing stop-&-go activities?

MONDAY 04/15

SR368
TODAY:
-Chapter 8 discussion questions 1-10 were due.
-We continued our discussion of Chapter 6 by looking at the history of the ADA.

HOMEWORK:
-Answer the following Chapter 8 discussion questions:
11) What is an indemnification agreement?
12) What does a noncompetition covenant or promise state?
13) What is a contractual agreement that gives someone permission to engage in a specifically defined activity or to use a certain property owned by someone else?
14) What is a means to protect ownership or proprietary rights to property?
15) What company is assigned the rights to sell the NCAA souvenir merchandise at 88 NCAA championships?

IC212
TODAY:
-No new discussion questions were due.
-We continued our discussion of The Corporation Chapter 1. Our discussion focused on how the American corporation gained its power.

HOMEWORK:
-Aaron will bring in a current event.
-Answer the Corporation Chapter 2 discussion questions that were posted last Friday.

MN371
TODAY:
-No new discussion questions were due.
-We continued our discussion of Chapter 8. Our discussion focused on marketing.

HOMEWORK:
-Scott Martin will bring in a current event.
-No new textbook discussion questions.
-Answer the following BUAB Chapter 10 discussion questions for Friday:
1) What are the names of Dogfish Head's first 3 bottled products?
2) Because it brings them a much higher dollar contribution for profit, what dogfish Head beer do distributors like to sell?
3) Dogfish Head's targeted key customers don't pay attention to what?
4) Two dominating conglomerates sell over what % of the beer in this country?
5) What are the 2 kinds of good salespeople called?
6) What brewery was started in 1988 after a husband & wife returned to America from a beer & bicycle tour of Belgium?
7) Why did Sam ask the owner of a liquor store in Delaware to not carry their Raison D'Etre & Chicory Stout?
8) At the time it was released, what Dogfish Head beer was the strongest beer in the world?
9) The plan for 2011 was for Dogfish Head to generate how much money in sales?

FRIDAY 04/12

SR368
TODAY:
-SBJ articles discussion questions were due.
-We discussed the 2 SBJ articles & began a discussion of Chapter 6.

HOMEWORK:
-Answer the following Chapter 8 discussion questions:
1) Define "offer."
2) What are the material terms of an offer?
3) Define "acceptance."
4) The acceptance of an offer that has not been expressed in words or by actions is known as what?
5) Define "consideration."
6) Define "capacity."
7) When does breach of a contract occur?
8) What is it called when the courts may order the party in breach to fulfill the contract, when appropriate?
9) What is the difference between a bilateral & unilateral contract?
10) What are the 3 legitimate defenses for contractual breach?

IC212
TODAY:
-The Corporation Chapter 1 discussion questions 8-18 were due.
-I handed back Quiz 10 so you could answer the 2 questions based on the homework that was due today, not Wednesday.
-We continued our discussion of The Corporation Chapter 1 by looking at the history of the corporation.

HOMEWORK:
-Aaron Zaleznik will tell us the Cubs goat story.
-Answer the following Corporation Chapter 2 discussion questions for next Wednesday:
1) Business leaders today say their companies care about more than profit & loss, that they feel responsible to society as a whole, not just to their shareholders. Do you agree/disagree? Why?
2) Thanks to Pfizer, how is the Flushing Avenue subway station safer?
3) What is "capitalism with a conscience?"
4) Executives who choose social & environmental goals over profits--who try to act morally--are, in fact, immoral. Why?
5) Explain the Dodge v. Ford case.
6) What does the "best interests of the corporation" principle state?
7) What is the goal of the Kyoto Protocol?
8) What oil-drilling site do astronauts report being able to see from space at night?
9) What has made Anita Roddick's business, the Body Shop, unusual?
10) What does it mean to diagnose a corporation as psychopathic?

MN371
TODAY:
-Chapter 8 discussion questions 12-21 were due.
-BUAB Chapter 9 discussion questions were due.
-We continued discussing Chapter 8 by looking at the key ingredients to craft beer branding success.

HOMEWORK:
-Brittany Martelle will bring in a current event.
-No new discussion questions.

THURSDAY 04/11

SR338
TODAY:
-Chapter 7 discussion questions 14-27 were due.
-The weight room blunders article discussion questions 1-12 were due.
-You took Quiz 10.
-We continued our discussion of Chapter 7 by looking at the factors that affect strength.

HOMEWORK:
-Shawn Mullen will bring in a current event for us to discuss.
-Answer the following Chapter 8 discussion questions:
1) Answer the following questions from the FAQ box on page 272:
A) Will stretching before exercise prevent injuries?
B) Does strength training limit flexibility?
C) Will stretching exercises help me lose weight?
D) How much should stretching hurt to gain flexibility?
2) Define flexibility.
3) Define stretching.
4) Approximately what % of all low-back problems in the US are a direct result of inflexible & weak muscles?
5) What are 2 benefits of good flexibility?
6) Explain the difference between plastic elongation & elastic elongation.
7) What do most health & fitness centers rely on as an indicator of flexibility?

WEDNESDAY 04/10

SR368
TODAY:
-Chapter 6 discussion questions 9-18 were due.
-You took Quiz 10.
-We finished our discussion of Chapter 5 by looking at naming rights & broadcasting rights as facility revenue sources.

HOMEWORK:
-Read the March 25-31 SBJ article on page 11, "Chase putting the Fuse name, & its own, on the Forum," & answer the following questions:
1) The Great Western Forum is being renovated for how much money?
2) What will the arena be renamed after the renovation is completed?
3) What is Fuse?
4) What 2 teams played at the Great Western Forum from 1967-99?
5) MSG is recasting the arena as a music-only alternative to what arena in downtown Los Angeles?
6) The MLB Mother's Day program started in what year?
7) What will be added to the Rawlings' Mothers Day baseball for this season?
8) The balls will be used in every game on what date?
9) Rawlings will deliver more than how many balls to retailers in April?
-Read the March 25-31 SBJ article on page 13, "Arizona State putting gift card packs in area Costco stores," & answer the following questions:
1) Who is Arizona State's ticketing provider?
2) What is Givex?
3) What will the gift cards total value be?
4) How much will Costco sell the gift cards for?
5) How many Costco stores in Greater Phoenix will sell the gift cards?
6) Gift card buyers typically spend what % above the card's value?
7) What month does the campaign kick off?
8) In the future, the gift cards' functionality could be expanded to cover what?
9) Who is believed to be the first major college to use gift cards for buying tickets to athletic events?

IC212
TODAY:
-No new discussion questions were due.
-You took Quiz 10.
-We began a discussion of The Corporation Chapter 1 by defining what a corporation is.

HOMEWORK:
-Doug Willey will bring in a current event.
-Answer The Corporation Chapter 1 discussion questions 8-18 that were posted on Monday.

MN371
TODAY:
-Chapter 8 discussion questions 1-11 were due.
-You took Quiz 10.
-We began a discussion of Chapter 8 by discussing the difference between a brand and a company.

HOMEWORK:
-Robert Maley will bring in a current event.
-Answer the following Chapter 8 discussion questions:
12) State the 12 guerrilla marketing principles.
13) What is any commercial news covered by the media that boosts sales but for which a small company does not pay?
14) What is a marketing concept designed to draw customers into a store by creating a kaleidoscope of sights, smells, & activities to entertain?
15) What is a key customer benefit of a product/service that sets it apart from the competition?
16) More than half of Facebook users are over what age?
17) What is a frequently updated online personal journal that contains a writer's ideas on a multitude of topics?
18) Systematically creating the optimum experience for the customers every time they interact with the company is known as what?
19) What is the philosophy of producing a high quality product/service & achieving quality in every aspect of the business & its relationship with the customer?
20) What are the 4 P's of marketing?
21) As described in Figure 8.2, what are the 5 characteristics of a great product?
-Answer the BUAB Chapter 9 discussion questions that were posted on Monday.

TUESDAY 04/09

SR338
TODAY:
-Chapter 7 discussion questions 1-13 were due.
-We began a discussion of Chapter 7 by looking at the benefits of strength training and the difference between muscular strength & endurance.

HOMEWORK:
-Brenden McNaught will bring in a current event.
-Answer the following Chapter 7 discussion questions:
14) What does the overload principle state?
15) What principle states that for improvements to occur in a specific activity, the exercises performed during a strength-training program should resemble as closely as possible the movement patterns encountered in that particular activity.
16) How does periodization approach training?
17) What is an emotional, behavioral, & physical condition marked by increased fatigue, decreased performance, persistent muscle soreness, mood disturbances, & feelings of staleness or burnout as a result of excessive physical training?
18) What are the 2 types of training methods used to improve strength? Explain each.
19) What is the most common mode for strength training?
20) What were the most popular weight-training devices available during the first half of the 20th century?
21) To stimulate strength development, the general recommendation has been to use a resistance of approximately what % of the 1RM?
22) Between how many repetitions maximum should individuals perform for adequate strength gains?
23) For general fitness, what is the recommendation for the amount of sets per exercise?
24) To achieve significant strength gains, a minimum of how many weeks of consecutive training is necessary?
25) What are referred to as the core of the body?
26) What are the core muscles?
27) What is a training program that uses exercises designed to help strengthen the body's core by developing pelvic stability & abdominal control?
-Read the article, "Ouch! Weight Room Blunders That Can Really Hurt," & answer the following discussion questions:
1) A new study found that weight-training injuries among women have jumped by what %?
2) Working cold, stiff muscles can lead to what?
3) How does warming up prep your muscles & joins for action?
4) What type of warm-up can decrease your risk for injury?
5) When working out, what is the single most important factor in injury prevention?
6) Why are women mre at risk for form-related injuries than men?
7) What does S.E.A.K. stand for?
8) Women who lift weights tend to have less-stable what than women who don't lift at all?
9) You shouldn't allow your elbows to extend more than how many inches behind your body?
10) What do many women have that can make them more prone to injury?
11) What prevents injuries such as torn ligaments and tendinitis, because your muscles and connective tissues have time to adapt?
12) What is the three-step progression when starting a workout routine?

MONDAY 04/08

SR368
TODAY:
-Chapter 6 discussion questions 1-8 were due.
-We continued our discussion of Chapter 5 & focused on parking, merchandise, & corporate sponsorship as revenue.

HOMEWORK:
-Answer the following Chapter 6 discussion questions:
9) What are the 5 components of the ADA?
10) What does Title III of the ADA state?
11) What must anyone interested in pursuing a Title III claim prove?
12) What are public accommodations & commercial facilities?
14) Any newly constructed facility, or any facility of public accommodation occupied after what date must meet ADA guidelines?
13) How does the ADA generally define "readily achievable?"
15) What is dispersed seating?
16) What is the order of the Department of Justice's priority list for facility alterations?
17) Summarize the Anderson v. Little League Baseball, Inc. case.
18) Performing an ADA-specific facility evaluation serves what 2 purposes?

IC212
TODAY:
-The Corporation Chapter 1 discussion questions 1-7 were due.
-We finished our discussion of Drucker Chapter 7 by discussing the 4 categories of managers.

HOMEWORK:
-Dan Wilkins will bring in a current event.
-Answer the following Corporation Chapter 1 discussion questions for Friday:
8) Between 1898 & 1904, America went from having 1,800 corporations to having how many?
9) By the end of the 19th century, courts had fully transformed the corporation into a what?
10) In 1886 the Supreme Court decided that corporations should be protected by what Amendment?
11) In 1908, AT&T launched an advertising campaign, the first of its kind, that aimed at doing what?
12) What term is used to describe the trend of corporations crafting softened images of themselves with promises of good corporate citizenship & practices of better wages & working conditions?
13) What package of regulatory reforms designed to restore economic health by, among other things, curbing the powers & freedoms of corporations, did President Roosevelt create in 1934?
14) What was formed in 1973 which operated in cartel-like fashion to control the world's oil supply?
15) What was introduced in 1948 that enabled corporations to take advantage of their newfound mobility without suffering punishing financial penalties?
16) The deregulatory logic of economic globalization was deepened in 1993 with the creation of what?
17) Fill in the blank: Corporations now ______________ society, perhaps more than governments themselves do.
18) What do corporations use today to create unique & attractive personalities for themselves?

MN371
TODAY:
-Chapter 6 discussion questions 1-4 were due.
-We discussed Chapter 5 (forms of business ownership) & Chapter 6 (franchising).

HOMEWORK:
-Corbin Little will bring in a current event.
-Answer the following Chapter 8 discussion questions:
1) Define marketing.
2) What % of small business owners say that their companies do not need marketing because their products/services sell themselves?
4) Define guerrilla marketing strategies.
5) What 4 objectives should a guerrilla marketing plan accomplish?
6) Define target market.
7) What do most marketing experts contend is the greatest marketing mistake most small businesses make?
8) To be customer-driven, an effective marketing strategy must be based on what?
9) What is the vehicle for gathering the information that serves as the foundation for the marketing plan?
10) Why can't small companies afford to make marketing mistakes?
11) What are the 4 steps to successful market research?
12) Define individualized (1-to-1) marketing.
-Read BUAB Chapter 9 & answer the following Discussion Questions for Friday:
1) Define "killer app."
2) Small-business owners must constantly invest what 2 things into nurturing the birth of a killer app?
3) Define "burn rate."
4) What East Coast regional brewery was known to make a pretty wicked IPA before the brewery was gobbled up by the bug breweries?
5) When Sierra Nevada opened in the early 1980's, they created a pale ale recipe based on a West Coast variety of hop called what?
6) What is the name of the innovative beer developed by Alaskan Brewing Company?
7) What is the name of the Dogfish Head beer brewed with overly ripe local peaches & 2 types of bacteria
8) What is Ralph Lifschitz's killer app?
9) What did same name the machine that sits over their boil kettle & feeds a steady stream of hops into their IPA's?
10) What beer is Dogfish Head's best-selling beer?
11) What beer is Dogfish Head's fastest-growing style?
12) How did Mike Eufemia solve Dogfish Head's warehouse problem?
13) at is the theory that there are 2 primal principles?
14) In 2004, what Dogfish Head beer won the gold medal at the Great American Beer Festival?
15) What is the name of the Dogfish Head beer that is the strongest IPA in the world?

FRIDAY 04/05

SR368
TODAY:
-SBJ article discussion questions were due.
-You took Quiz 9.
-We continued our discussion of Chapter 5.

HOMEWORK:
-Ted Walsh will bring in a current event.
-Answer the following Chapter 6 discussion questions:
1) What President signed the Americans with Disabilities Act into law, & in what year?
2) It is estimated that how many Americans are disabled?
3) Specific to sport facilities, what does the statute state managers must provide?
4) Wheelchair seating must comprise at least what % of the stadium total?
5) What does Section 504 of the Rehabilitation Act of 1973 state?
6) How does Section 504 of the Rehabilitation Act define a "qualified handicapped person?"
7) What did the Amateur Sports Act of 1978 encourage?
8) With respect to an individual, "disability" refers to what?

IC212
TODAY:
-No new discussion questions were due.
-You took Quiz 9.
-We finished our discussion of Drucker Chapter 5 & began a discussion of Chapter 7.

HOMEWORK:
-Caroline Savasta will bring in a current event.
-The Corporation Chapter 1 discussion questions that were assigned on Wednesday are due Monday.

MN371
TODAY:
-BUAB Chapters 7 & 8 discussion questions were due.
-You took Quiz 9.
-We finished our discussion of Chapter 4.

HOMEWORK:
-Ryan Leach will bring in a current event.
-Answer the following Chapter 6 discussion questions:
1) Define & explain what franchising is.
2) Explain the 3 main types of franchising.
3) What are 2 advantages to franchising?
4) What are 2 drawbacks to franchising?

THURSDAY 04/04

SR338
TODAY:
-Cardiorespiratory fitness article discussion questions were due.
-Finished discussing Chapter 6.

HOMEWORK:
-Kate McDonald will bring in a current event.
-Answer the following Chapter 7 discussion questions:
1) What is more important for good health: aerobic fitness or muscular strength?
2) Should you do aerobic exercise or strength training first?
3) Do big muscles turn into fat when the person stops training?
4) What strength-training exercises are best to get an abdominal "6-pack?"
5) Define: strength training, activities of daily living, sarcopenia, metabolism.
6) Does your body expend more calories to maintain muscle or fat?
7) Daily energy requirements decrease an average of how many calories between age 26 & age 60?
8) A benefit of strength training is a decrease in what around muscle fibers?
9) What is the difference between muscular strength & muscular endurance?
10) What is one repetition maximum?
11) What are the 2 types of muscle fibers & what is the difference between them?
12) What are the 2 ways that strength gains are achieved?
13) What does the principle of specificity of training state?

WEDNESDAY 04/03

SR368
TODAY:
-No homework due.
-We continued our discussion of Chapter 5 by looking at ticketing revenue options.

HOMEWORK:
-Zach Skinner will bring in a current event for us to discuss.
-Be ready to discuss the following question at the beginning of class: Should Rutgers fire their men's basketball coach?
-From the March 18-24 SBJ read the article "For Cubs, Dynamic Pricing's a One-Way Street" & answer the following discussion questions:
1) When did the Cubs first test dynamic pricing?
2) What seats did they test dynamic pricing?
3) For 2013, what seats will the Cubs price using dynamic pricing?
4) The Cubs reduced all ticket prices by an average of what %?
5) Bleacher seats were reduced by what %?
6) By using dynamic pricing, will the Cubs be increasing or decreasing ticket prices during the season?
7) Like that of other teams, what is the Cubs strategy with dynamic pricing?
8) Who was the first MLB team to use dynamic pricing?
9) How many individual tickets do the Giants dynamically price?
10) Unlike the Cubs, what will the Giants do with dynamic pricing?
11) The Giants have a consecutive sellout streak dating to when?
-Chapter 6 discussion questions will be posted on Friday.

IC212
TODAY:
-Drucker Chapter 7 discussion questions 1-7 were due.
-We continued our discussion of Chapter 5 by looking at the hiring process.

HOMEWORK:
-Sarah Rodriguez will bring in a current event for us to discuss.
-Answer the following Corporation Chapter 1 discussion questions for Monday:
1) Who were jobbers?
2) In 1720, what did the English Parliament do in response to corporate high jinks?
3) What was the South Sea Company?
4) What did the Bubble Act make a criminal offense?
5) What is the genius of the corporation as a business form and its reason for its remarkable rise?
6) What does "limited liability" mean?
7) How did NJ & Delaware seek to attract valuable incorporation business to their jurisdictions?

MN371
TODAY:
-Chapter 5 discussion questions 1-3 were due.
-We continued our discussion of Chapter 4 by discussing identifying potential niches for a small business to occupy in an existing industry.

HOMEWORK:
-Kris Kruszka will bring in a current event for us to discuss.
-Answer the BUAB Chapters 7 & 8 discussion questions that were assigned last Friday.

TUESDAY 04/02

SR338
TODAY:
-Chapter 6 discussion questions 9-17 were due.
-You took Quiz 9.
-We finished our discussion of Chapter 5 by discussing the eating disorders: binge-eating & emotional eating.
-We began a discussion of Chapter 6 by discussing the diffeence between aerobic & anaerobic exercise.

HOMEWORK:
-Brittany Martelle will bring in a current event for us to discuss.
-Read the article "The Importance of Cardiorespiratory Fitness" & answer the following discussion questions:
1) What is the best predictor of death from all causes?
2) Low levels of cardiorespiratory fitness are associated with what diseases?
3) What does increasing your cardiorespiratory fitness allow your heart & lungs to do?
4) What is the measure of your cardiorespiratory fitness?
5) What major risk factors for heart disease are reduced as your cardiorespiratory fitness level increases?
6) How does regular aerobic exercise affect your arteries?
7) Regular aerobic exercise and improvements to your cardiorespiratory fitness increase your body's sensitivity to what?
8) Sedentary individuals with a low level of cardiorespiratory fitness are at a 1.2- to 1.6-fold higher risk for developing what?
9) A low level of cardiorespiratory fitness increases a diabetic patient's risk of developing and dying from what?
10) As little as how many minutes of moderate-intensity aerobic exercise on five days each week can increase your cardiorespiratory fitness level?
11) To increase your chances of sticking with your exercise plan, you should choose what types of aerobic exercise?

MONDAY 04/01

ALL CLASSES
-No class today.